In a battle for supremacy and control of the Global Smartphone market, two of the leading players in the Industry, Apple Inc of the United States and Samsung Electronics of South Korea are taking their contest from the law court this time, to the Innovation base.
With the knowledge of the fact that Samsung got the 2012 T3 best Gadget awards for its product, the Samsung Galaxy S III, Apple seems poised to gain its leadership position in the Smartphone production, as it reviews and takes deep analysis of its Iphone 5 Model.
The Product which also made impact sales in the globe when released last year, could not outpace the technical component and resolution prowess of the Samsung S III product, which experienced overwhelming sales in the market.
Apple is now eyeing a new technology, that should distinguish it from other firms involved in Smartphone making. The California based firm was worried about the Interference with the current ‘In-cell’ technology, where touch and display are embedded in the same panel.
Display Technology has been a major feature and provision of the Iphone, since the first Apple model was made and the company is exploring how it can develop a better model that will have improved and advanced features.
For Samsung, it is set to release the ‘Tizen’ Smartphone which will come with amazing innovations and features to boost its leverage and influence in the market. The Tizen device is a Linux based Operating system, that emerged after the fading of Nokia’s MeeGo platform.
The Korean firm plans to make the Tizen device a leading mobile operating system, giving competition to others like Android and the Windows. Even though Samsung has other phones operating on Android, it wants to diversify which could give it an edge in the market.
In all 2013 promises to be another Intriguing year between Apple and Samsung as both Giants continue their quest to prevail over the Smartphone market, So the Question will be Whose Innovation will Make Greater Impact this Year?
