The Kardashian sisters have been the subject of much spoof material.
But the latest offending item is not one Kourtney, Kim and Khloe are taking lightly.
The reality star siblings have confirmed they will be taking legal action after an image from an advertising agency working on Ford’s Figo car showed them bound and tied in the trunk of a vehicle.In a statement obtained by omg! INSIDER from their family attorney regarding the controversial Ford Motor Company advertisement, they said: ‘The “leave your worries behind” Ford ads are disgusting, vile and offensive to all women.
‘It is unacceptable that Ford would align itself with an ad agency that would so carelessly release these ads. The Kardashians do not take this lightly and they are exploring all of their legal options.’
Posters for the compact sedan were uploaded to the internet featuring notable personalities, including reality TV starlet Paris Hilton and disgraced Italian politician Silvio Berlusconi, smiling with glee at seeing their rivals, bound, gagged and stuffed in the car's trunk.
The images were supposed to advertise the sedan's spacious cargo area but Ford has since issued an apology and chastised the outside ad agency who publicized the artwork.
The drawings were developed by a young creative team at JWT India, an advertising firm owned by the WPP Group.
They were uploaded to the AdsOfTheWorld website without agency or client authorization,
Known for its spacious storage, the Figo's tagline is, 'Leave your worries behind with Figo’s extra-large boot.'
In the first drawing, celebutante Paris Hilton winks as she glances at her reality TV rivals, Khloe, Kourtney and Kim Kardashian, tied up and bound while they squeeze into the back of the car.
A third version of the tasteless creative shows Formula One driver Michael Schumacher behind the wheel of the car while his race car rivals, Sebastian Vettel, Lewis Hamilton and Fernando Alonso suffer in the back
Then in a second drawing, former Italian Prime Minister Silvio Berlusconi gives a mischievous glance and flashes the peace sign while three scantily clad ladies, presumably prostitutes, are similarly bound and tied in the back of his trunk.
The Wall Street Journal's Jonathan Welsh noted that the three women who appeared in the back of Berlusconi's car were gagged while two of the Kardashians, Kourtney and Kim, just had their mouths taped.
The character most closely resembling Khloe Kardashian appears to be gagged.
A third version of the tasteless creative shows Formula One driver Michael Schumacher behind the wheel of the car while his race car rivals, Sebastian Vettel, Lewis Hamilton and Fernando Alonso suffer in the back.
Though the print artwork never circulated in any publications, the mockups were posted to the Ads of the World website.
In a statement, JWT said they 'deeply regret the publishing of posters that were distasteful and contrary to the standards of professionalism and decency within WPP Group.'
'These were never intended for paid publication and should never have been created, let alone uploaded to the internet. This was the result of individuals acting without proper oversight and appropriate actions have been taken within the agency where they work to deal with the situation.'
The agency boasts that is 'India’s most admired marketing communications agency brand,' according to a company profile.
Headquartered in Mumbai since 1929, Pepsico, FritoLay, Nike, Nestle, Nokia, Levi's, Pizza Hut and Kellogg’s are among the companies on its client list.
Ford similarly said that the agency was out of line and the posters should never have been created.
'The posters are contrary to the standards of professionalism and decency within Ford and our agency partners. Together with our partners, we are reviewing approval and oversight processes to help ensure nothing like this ever happens again,' the car company said in a statement.
