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Thursday, March 28, 2013

Cate Blanchett signs her first fragrance campaign for $10 million with Giorgio Armani

Celebrity beauty contracts are showing no sign of abating as news was revealed that Hollywood big hitter Cate Blanchett has just signed a deal with Giorgio Armani fragrances.And it's a bumper
beauty deal. The New York Post reports that the contract was sealed for $10 million.
WATCH: Cara Delevingne becomes the new face - and body, of Burberry's new fragrance
Already the face of skincare brand SKII, it's surprising that Cate, one of the world's greatest beauties, hasn't been snapped up by a fragrance brand before.
But it's good news for Armani, who told the New York Post that its new signing: "epitomises the woman for whom I design." So now she can add his perfume to her collection of red carpet dresses, which she has been wearing for years.